Budgets are Increasing for Social Media eMarketer published an article last week on how marketers are increasing their budgets to allow for social media spending.  Here is an excerpt: Even though tens of millions of users were flocking to social media sites every day, most marketers stayed away. They...

Understanding social media and its impact on your business is critical. Static websites are no longer the pinnacle of communication, as today’s consumer seeks engagement and two-way conversations.  As consumers are increasingly empowered to take control of brands online through user generated content,...